Past Event
Firstbeat Sports Team Attending 2026 PFPCA Vendor Trade Show
31 Mar @ Scottsdale, AZ
John Lally will attend the PFPCA Vendor Trade Show in Scottsdale, Arizona, on March 31st, 2026 on behalf of Firstbeat Sports. He will meet with participants to talk about the role Firstbeat Sports can play in optimizing training, performance, and recovery for NFL teams.
The Professional Football Performance Coaches Association (PFPCA) represents the NFL’s performance coaches, whose purpose is to provide the highest quality of training to maximize player performance and improve player health.
The PFPCA helps members grow professionally and develop their skills so that they may better serve the NFL, its organizations, and athletes as experts in strength & conditioning, performance, and sports science.
If you’re attending the event and would like to connect with the team in advance, you can contact John at john.lally@firstbeat.com
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